With the rise of the platform economy, the platform has more and more traffic bargaining power, which has actually led to the platform becoming a new party for brand merchants, and brand merchants are actually serving the platform. Under the tightening of anti-monopoly, it is not yet known how the platform economy will go in the future, but the trouble is that the platform itself needs to be continuously scaled to maximize its value. The tendency to harm the interests of others for one's own best interests. Before the tightening of regulatory policies, there was actually a lot of social discussion.
For example, on the merchant side, some top e-commerce platforms have long implemented an explicit or implicit "choose one" policy; Kill the cooked" price strategy. We believe that this is all a manifestation of the platform's abuse of market advantages. It can job title email list be said that the tightening of supervision of the platform economy has long been a popular desire. The platform's interests usually come from "collecting taxes" from merchants, and when the platform has a dominant market position, the platform can set its own "tax rate". A significant tendency is that after the platform adjusts the "tax rate", it can keep the merchants up to the level of food and clothing,
while the platform itself directly enters a well-off society and divides its cake more and more. In fact, many Tao brands in the early years rose rapidly by dividing up the platform dividends. At that time, the traffic cost was low, which was equivalent to a low “tax rate” on the platform. In the later stage, when the competition of platform merchants became more and more intense, the traffic cost increased rapidly. It is quite similar to the skyrocketing "tax rate" of the platform. A large number of Taobao brands have disappeared from the public's field of vision, which is only a flash in the pan, and the platform has grown stronger after a large number of brands have been rotated.